That a keratin treatment requires sulfate-free hair care is not a sales pitch. It is the reason some people maintain the result for five months while others do so for six weeks. Sulfates are powerful cleansing agents, most often sodium lauryl sulfate or sodium laureth sulfate. They dissolve oil effectively, which is beneficial in a regular shampoo. The problem is that they do not distinguish between dirt and the proteins added to the hair shaft. Every wash with sulfate shampoo removes some of the keratin. Sodium chloride, or regular salt, has a similar effect and is commonly used as a thickening agent in inexpensive shampoos. That is why Cocochoco sulfate-free shampoo is free from sulfates, parabens, and sodium chloride. The shampoo protects the treatment; the conditioner maintains it. Cocochoco sulfate-free conditioner counteracts dryness and static electricity, precisely the two things that make frizz return first. Use it on the lengths and ends with every wash, leave it on for a couple of minutes, and rinse with cool water. Look for sodium lauryl sulfate, sodium laureth sulfate, and sodium chloride. If any of them appear high up on the list, the product is unsuitable for you as long as you have a keratin treatment in your hair. Our keratin treatment aftercare kit combines shampoo and conditioner in one package, so you do not have to make the choice every time. If you want to supplement it with deeper nourishment, we recommend Cocochoco Keratin Repair Mask once a week.What sulfates do
Why the conditioner is also needed
How to read the ingredients list
A simple way to get started
Sulfate-free shampoo and conditioner - why they are a must after keratin